Wash Experts Car Wash
Wash Experts Car Wash is a premium hand car wash and detailing business opposite Highpoint Shopping Centre in Maribyrnong, Melbourne, offering hand washing, steam cleaning, cut and polish, and ceramic coating with a café for customers to relax in while they wait. As a new business preparing to launch, Wash Experts had its website, Google Business Profile, and social channels set up, but needed a full marketing push to build awareness and attract customers from day one.
As a brand-new business launching without an established online presence, Wash Experts needed fast, effective marketing to attract initial customers and avoid lost revenue in its critical opening weeks. With a limited monthly budget, they needed to make the most of available Google and Meta ad credits while keeping ongoing costs efficient. The website, SEO, and social channels also needed to be fully launch-ready, including updated imagery and promotional banners to ensure nothing held back the opening.
We set up Google Analytics, Google Tag Manager, and Google Search Console, completed a foundational SEO audit, and refined on-page metadata to get the site launch-ready. We built out a social media content plan and produced video and carousel content for Meta, then launched paid campaigns across Google and Meta Ads, maximising the client's available ad credits, while setting up conversion tracking for key actions like phone calls and bookings. We also resolved Google Business Profile access and review-display issues, updated site header and contact details, and briefed the design and development team throughout to keep everything aligned ahead of opening.
search impressions increase in 3 months
organic clicks in 28 days
pages earning first impressions in a month
clicks up in 90 days
At Top4 Technology + Marketing, we are constantly improving our skills to ensure we deliver the best marketing strategies that produce real results for your business.
From SEO and content marketing to social media and paid ads, our team is ready to assist you!
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