AUSTRALIA
Sunrise Foundation
Sunrise Foundation Ltd is a registered charity working to address homelessness and help disadvantaged people with housing across Australia. They develop properties in both metropolitan and regional areas, making them available for rent or purchase by vulnerable individuals. Sunrise also builds sustainable support programs both locally and internationally.
Charity organisations based in Australia faced several issues with their website. The design didn’t feel polished, and the confusing layout was causing users to leave. It needed specific features, such as forms to collect user details, drop-down menus for selecting user types (e.g., buyer, renter, investor), and better navigation to guide users to relevant properties. The website was also missing key content, including details on more properties and a mission statement. Additionally, the website migration process had left the site incomplete and not ready to go live.
We started by creating a clear sitemap to organise all the sections of the website. Then, we redesigned the homepage, "Find Properties" page, and individual property listings to ensure a clean and user-friendly design. We also added video content on the homepage to make it more engaging. To improve functionality, we included forms to capture user information, drop-down menus for easy navigation, and directed users to properties based on their preferences. We also conducted SEO research to optimise content on all pages, improving visibility in search engines.
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