Property and Financial Solutions
Property and Financial Solutions (PFS) is a trusted team of finance professionals dedicated to helping corporations, trusts, and individuals achieve their financial and investment goals. With extensive expertise in mortgage management, home lending, and construction funding, PFS brokers deliver competitive rates, expert guidance, and innovative lending solutions. Their tailored approach ensures every client receives the right financial product to meet their needs, whether it’s a first home loan, refinancing, or construction finance. Built on trust, professionalism, and innovation, PFS continues to provide exceptional support to clients navigating complex financial decisions.
PFS faced several challenges in strengthening their digital presence and marketing efforts. They were unable to access and update their Google Business Profile due to IT management issues, limiting their local visibility. The website content was outdated, particularly in the homepage and contact section, with concerns about how much address information to display for security reasons. Product updates were also delayed as lenders frequently changed their offerings, making it difficult to keep marketing materials current. Additionally, financial advertising restrictions prevented them from naming lenders directly, despite offering competitive products. On top of this, PFS needed structured support for social media management and product-specific marketing content, but lacked the time and resources to manage it internally.
To address these challenges, we began by creating a Top4 Local Page to improve local SEO and ensure PFS was more visible in local searches. We conducted a full website audit, fixed technical and content issues, and updated outdated sections, particularly the homepage and contact details, while balancing security concerns. At the same time, we established and optimised Facebook and Instagram accounts, developing a clear content plan that focused on compliance-friendly financial product marketing—highlighting competitive rates, loan-to-valuation ratios, and lending benefits without naming specific lenders. By combining SEO, technical fixes, and professional social media management, we delivered a streamlined digital presence that reflects the trust and professionalism of the PFS brand.
Increase in active users
Increase in sessions
Increase in event counts
Organic impressions over the last couple of months
At Top4 Technology + Marketing, we are constantly improving our skills to ensure we deliver the best marketing strategies that produce real results for your business.
From SEO and content marketing to social media and paid ads, our team is ready to assist you!
Our free strategy calls require no more than 45 minutes of your time. Use the form above to select a good day and time to chat!