Looking to indulge without going overboard? PortaVita is one bakery made for those of you who love cakes or pies but also want to maintain their weight. The company believes in creating delicious and nutritious products that make it easy to live a healthy lifestyle. The Indonesia-based bakery handcrafts all of its products from carefully-selected natural and wholesome ingredients. All products are gluten-free, with no preservatives or artificial colours, even no sugar added! With the conscious mission to provide you with convenient, healthy options that are both delicious and nutritious, you’ll be surprised to know its products taste just like your regular to-go cakes!
For three years since the business started, Porta Vita relied solely on social media platforms to market its products. With a core team that is lacking the expertise and experience in the digital landscape, the content they were putting out there was not good enough. Being an online business, Porta Vita needed a stronger and better visibility in search results. And the gluten-free bakery soon realised that social media alone would not generate enough sales. This was when Porta Vita approached Top4 for its help to address these challenges.
Since websites might be too costly for the upcoming brand, a one-page website is the affordable and effective solution for Porta Vita that needed to attract more clients. This was what our team of web experts set out to do for the gluten-free bakery. We came up with a clean design with a simple navigation bar for the landing page, making it easy for visitors and/or potential customers alike to view Porta Vita’s offerings and make orders. Our team also provided strong copywriting for the content, strategically detailing the online bakery's strong USPs all the while adhering to SEO best practices to ensure the website has a strong searchability. We continue to work on Porta Vita’s marketing campaigns to expand and optimise the site for search engines and reach more customers online.
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