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DIGITAL MARKETING CASE STUDY

King of the Pack Marrickville

Tobacco Specialist Marrickville

A Specialist Tobacconist Retail Franchise Group Specialising in Tobacco Products and Gifts
King of the Pack Marrickville

ABOUT

King Of The Pack Marrickville is premier Tobacconists which is located in Marrickville, NSW. We stock a wide range of tobacco products including cigarettes, cigars, pipes, and much more!

 

King Of The Pack Was formerly known as King of Tobacco was started in 1995 by Charlie Soud and quickly progressed to eight stores by the end of the year. In July 2005, a change of name to King of the Pack was implemented.

 

Our products:

• Cigarettes - all tailor-made cigarettes at very competitive prices

• Cigars - both Wet and Dry cigars at very competitive prices

• Tobacco - all Roll Your Own Tobacco at very competitive prices

• Lighters and matches - wide variety

• Pipes - a wide variety of range

• Tobacco sundry lines such as papers/filters/flints/gas and fluid all at competitive prices

• Phone cards - various cards, ask about the best one for your destination

• Confectionery – Chocolates, Gum, and Mints

• Giftware (frames, pens, bar accessories)

• Licensed products i.e. (beer coolers, glasses, mats, NRL licensed products)

• Gentlemen’s and ladies grooming kits

• Gift cards

• Glassware (yard glasses)

• and more

 

If you are looking for a high-quality and affordable price of tobacco specialist and gift, don't hesitate to visit King Of The Pack Marrickville now!

Our Digital Marketing Service

The Digital Marketing Problem

King of the Pack Marrickville Tobacco Specialist & Gift had a mission to always be available to their members. To listen to new ideas or issues that need to be addressed. They are looking to formulate a professional group of Franchisees that are easily recognisable within the market place, that offer consistency in appearance, product knowledge and support. Therefore, they need assistance in engaging their products through the e-commerce website.

Our Digital Marketing Solution

Once the Top4 platform was launched, we continued to work on the SEO visibility for King of the Pack Marrickville. This work is ongoing trying to improve key ranking areas. Top4 developed the tone of voice for the brand and composed all the content throughout the platform, supporting content to ensure the new platform drove engagement and business leads. As a result, their Top4 listing landed on the first page of google for the keywords "Tobacco Store Marrickville!"

1,935

Total visits on Top4 platform

94,2 %

Increase in search discovery on google my business

17,400

Total views on google my business

18,100

Total photo views on google my business

Tobacco Specialist and Gifts

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Local marketing is used primarily by small businesses with a single location or outlet and having a complete digital strategy and local marketing agency is the best way to get ahead of the competition.

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