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DIGITAL MARKETING CASE STUDY

Plume Holistic Skin Therapies

Health and Beauty

How did their Top4 advertising land on the first page of Google?

ABOUT

At Plume Holistic Skin Therapies, We understand the complexity of skin and have the knowledge and experience to help simplify it for you.

 

We have chosen to work with the best in dermatological skincare, skin health devices and technologies, along with nutritional supplements to maximise your skin's health and appearance.

 

At our Ashgrove skin clinic, we offer customised skincare treatments and home-care options, along with sugaring hair removal, giving results whilst caring for the integrity and health of the skin.

 

SUGARING

Less painful and fair superior to waxing, Face and Body Sugaring is an age-old method of hair removal dating back to the Ancient Egyptians. Using an ALL NATURAL sugar paste, the sugaring technique is more gentle and less irritating and with better results than traditional waxing.

 

FACIAL TREATMENTS

Customised for your skin needs right now, our facial treatments are the perfect combination of technology and the elements of traditional facials. Feel pampered and cared for in our private and cosy rooms, the perfect environment to relax and leave the work to your therapist. For a quick pick me up or a more indulgent experience we haver the facial just right for you.

 

ENZYME TREATMENT THERAPY

Our Enzyme treatment therapy gives a highly effective yet gentle result. Softening, soothing and anti-inflammatory, this treatment is for all skin types with instant results.

 

ADVANCED SKIN ANALYSIS

Comprehensive consultation and investigation using the Observ diagnostic device allows us to measure the condition of your skin and understand it's behaviour better.

 

COLLAGEN INDUCTION THERAPY (CIT)

This most effective collagen induction therapy helps to promote smoother, firmer more resilient skin by re-programming the function of the skin. Optimise skin health by triggering growth factors and encourage cellular communication. With the correct preparation and timing, downtime is minimal.

 

MAX+ LED THERAPY

MAX 7 LED (light-emitting diode) is a non-invasive, completely painless light therapy device using 7 patented wavelengths to directly rebalance and promote cell fun

Our Digital Marketing Service

The Digital Marketing Problem

Plume Holistic Skin Therapies knew that they had to start to grow their online presence in order to win against their competitors, especially in their local area. After all, it's hard to only rely on word-of-mouth and simply wait for people to enter their business location. More than anything, they wanted to make sure that the customers can find their business when they need them.

Our Digital Marketing Solution

Once the Top4 platform was launched, we continued to work on the SEO visibility for the business. This work is ongoing trying to improve keywords in the key suburbs and areas. Top4 developed the tone of voice for the brand and composed all the content throughout the platform. As a result, their Top4 advertising landed on the first page of Google for the keywords "Plume Holistic Skin Therapies!"

4,320

Total views on google my business

76,5%

Increase in search discovery on google my business

105,000

Total views on google my business

351

Total customer actions on google my business

Health and Beauty

Smarter Local Marketing

Local marketing is used primarily by small businesses with a single location or outlet and having a complete digital strategy and local marketing agency is the best way to get ahead of the competition.

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The Top4 office is in Australia and Indonesia and has strategic relationships with some of the largest businesses and professionals Australia and Indonesia Wide. Wherever your business is we can help.

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